THE HEART FOUNDATION - HEART HEALTH CHECKS

Concept / illustration / animation / art direction

Heart disease is the leading cause of death in Australia. Book an appointment with your doctor to get a Heart Health Check and help you get back on track with your diet and exercise for a healthy heart.

The challenge:
To create a narrative based explainer animation that could be relatable to the target demographic. Essentially creating an extended story based TVC using animated characters. Sticking to the brand palette was also challenging.

Script, storyboard, illustration, design, animation: Matt Harvey
Produced for The Heart Foundation.
Voice over by Abes Audio.
Music from Pond5.